Jennie Kim of the globally renowned K-Pop group BLACKPINK has just been appointed as Ray-Ban and Ray-Ban Meta’s new Global Ambassador.
In a recent high-profile campaign, Jennie takes center stage as the prominent face representing Ray-Ban’s innovative and cutting-edge eyewear collection, showcasing the brand’s latest and most advanced Meta Blayzer Optics (Gen 2). This campaign highlights not only the sleek design but also the technological advancements integrated into their latest collection.
“Her style is a masterclass in unfiltered confidence,” shares Ray-Ban on their recent announcement and campaign. “For a stellar performer who always see the next move, these are the iconic, fashion-forward style frames that match her momentum.”
See photos from the campaign below.





