Jung Kook of BTS Returns For Calvin Klein’s Latest Denim Campaign

Calvin Klein has reunited with global brand ambassador Jung Kook of BTS for the launch of their newest denim campaign. The 2025 holiday campaign was photographed Mert Alas, with the video capturing Jung Kook as he explores the vibrant streets of New York City, showcasing key pieces from the latest collection.

Set to The Chemical Brothers’ “Block Rockin’ Beats,” the campaign video has quickly amassed over 500,000 views on YouTube, fueled by eager fan anticipation.

See the photos from the campaign below.

Photo courtesy of Calvin Klein.
Photo courtesy of Calvin Klein.
Photo courtesy of Calvin Klein.
Photo courtesy of Calvin Klein.
Photo courtesy of Calvin Klein.
Photo courtesy of Calvin Klein.